Providing customer service through information

If you're not sure about something and how it sounds, ask a co-worker or friend to do a quick read and highlight any mistakes they see. You must have something that resonates with the audience on a personal level, or they won't finish reading the article or watching the video …

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You can optimize keywords with your content

We found that product pages did not react overly well to direct links, only the types listed above. Vertical search is the term people sometimes use for specialty or niche search engines that focus on a limited data set. Examples of vertical search solutions provided by the major search engines …

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Make use of free tools to check web crawlers

SEO isn't magic or voodoo. I know some SEO consultants will make you believe they possess magical powers and only they can optimize your website, but don't listen to them. What you already know about your business is right - the Web is a new medium, not a new universe. The …

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Here is a quick way to solve a problem with rankings

Search engines read from left to right and top to bottom. A web page can be given an immediate freshness score based on its publication date, which decays over time as the content becomes older. You'll get better results if you ask your audience to phone you for a specific …

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Actionable tips on URLs and Facebook

You may begin with top-level, aggregate numbers, but you must drill down into specific pages that can improve products, services, and business sales. . If your site is using the same tags for all the pages, you are not helping search engines figure out the subject or relevance of your individual …

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Find a good selection of websites using interesting nofollow links

For instance, one site could leach all of your CPU cycles, making the response times of all other sites unacceptable. When producing content for your website and webpages, focus your effort on original, engaging content. A study suggests that search ads have a strong positive impact on brand awareness, perception …

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Write a 1000+ words article about keyword stuffing

It's important to quickly address reputation management because as part of the evaluation process Google will analyze what other people say about your website. The SEO services that businesses prioritize reflect a recent shift in the customer buying journey. The new customer journey emphasizes mobile search (link is external) in …

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Have an active Google My Business account

Infographics are everywhere. Some good - some bad. But most creators don't stop to think how to make sure search engines can understand their infographic - or how people who can't see pictures can consume them (maybe because they rely on screen readers or have chosen not to download images to their …

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Who else wants to know the mystery behind javascript ?

Mobile friendliness is an important ranking factor for search rankings. More and more users are using their mobile devices to surf the internet. In some areas, over 70% of users visit websites on mobile. What does this mean for you? Every sitepage should be optmized for mobile. Every. Single. One …

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The days of

Search engine algorithms are designed to detect content that was written for the sole purpose of boosting search engine traffic. For advanced users, the information an analytics package provides, combined with data from your server log files, can provide even more comprehensive information about how visitors are interacting with your …

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Myths and misconceptions about trust rank

Google tends to prefer Featured Snippet content that begin logically as an answer would. When building backlinks to your website, you have to make everything look as natural as possible. It's normal that a website has most of its links to the homepage. Internal linking is the process of linking …

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Taboos about comment spam that you should know

Good sitemaps help humans to find what they are looking for and help search engines to orient themselves and manage their crawl activities. Googlebot, in particular, may complete the indexing of your site over multiple visits, and even after that will return from time to time to check for changes …

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Winning marketing tactics for static pages

Initially, your page rankings could be in a state of flux. If search users commonly misspell a keyword, you should identify and use it. Marketers will often ignore (or confuse) SEO in favor of (PPC) SEM, but by doing so they are ignoring great opportunities. Some webmasters attempt to improve …

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Actionable tips on link building and Instagram

It is also worth checking out your main competition to see which keywords they are targeting. If you have a long 1000 word page, 100 or so words of repeated information isn't a big deal. Location search is growing every year and we are using our mobile phones daily to …

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The infamy behind dynamic pages

Analysis of meta sets/keywords, visible text and code to deter Standard SEO advice is to keep the site architecture as flat as possible, to minimize clicks from the home page to important content. Do not go off the deep end, though; too many links on a page are not …

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Succeeding in SEO means paying attention to quality

A visual image requires less brain activity than using one's imagination. Ensure that your users can get to their information quickly. Major problems might need a different approach, including getting a second SEO opinion or going back to the research phase. Keyword stuffing was a common strategy back in the …

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Emphasizing fast results by using keyword density

Ensure your website is crawlable with the site:yourdomain.com search. Note the number of results. If the search shows less pages than you actually have, then that means Google isn't able to effectively index your pages. h1 tags are the second title tags of your content and send strong …

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High advertisement ratio can be mitigated by using reporting

The number one rule is to focus on your website visitors first. Give them remarkable content that invites them to stay on your site and visit several other pages. Content is more than an article, it can be anything from an infographic, stellar image, video, street views of projects, or …

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Go long-tail and forget SEM

Marketing professionals make sure all emails are sent from the same source. Forcustomers to take advantage of these initiatives, h The active sentence, Don't stuff your footer with all kind of irrelevant links. Keep it focused, make sure these links are helping your visitor. Google will find all relevant pages …

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The ultimate revelation of authority sites

Linking out is huge. Don't be a link hoard; you're going to create content, so use it to gain favor with other people. I'll go more into depth below with specific tactics on linking out, but in general, you only have something to gain when you're linking out. Since Google …

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Never underestimate the influence of conversion rates

Too many low-quality pages might cause you site wide issues in the future, not just page level issues. There are 54,907 searches per second on Google alone. There are about 5 billion searches per day on Google. It's extremely likely that thousands of these searches are exactly for the …

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Your audience and the channels available to you are always changing

Write great title tags. Good title tags should be like an interesting newspaper headline but with relevant keywords included. Demographics help segment the mailing list, although they will not be as effective as the other email segmentation approaches. It's great that people write about you and link back to your …

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